When details surrounding Jay Z’s purchase of Aspiro’s TIDAL were revealed, it looked like another big win for him. Given how it was presented, it seemed as if Jay Z was closing in on billionaire status. This would make the threeway race with him, Dr. Dre, and Diddy much closer.
Jay Z partnered with the big three record companies and many of the top artists in music. Among them were J. Cole, Jason Aldean, Nicki Minaj, Madonna, Rihanna, Beyonce, Usher, Daft Punk, and more. Given the star power, it looked like fans would really pay to stream music.
The hype for TIDAL was real, as the app was in the top 20 iPhone downloaded apps when it first came out. But, rival Spotify, has taken this position once again. On the other hand, there has not been much success for TIDAL, as it has fallen out of the top 700.
Source: Yahoo!