DJ Khaled discusses “We The Best Forever” and Cash Money deal
DJ Khaled discusses “We The Best Forever” and partnership with Cash Money Records
DJ Khaled has always been one of the most energetic and passionate figures in hip hop. Now, with his upcoming album We The Best Forever, he’s ready to take things to an even higher level. As the former DJ and producer for Fat Joe’s Terror Squad, Khaled has been no stranger to working with big names in the industry. However, his latest deal with Cash Money Records marks a new era in his career, one that’s filled with anticipation and excitement.
Having joined Cash Money in April 2010, DJ Khaled is preparing to release We The Best Forever, his first album under the iconic label. Known for featuring a wide range of artists on his albums, Khaled has promised to deliver a star-studded lineup that includes some of Cash Money’s biggest talents, as well as a few surprises.
In a recent interview, DJ Khaled opened up about what fans can expect from We The Best Forever and how his partnership with Cash Money Records has fueled his creative vision. “I definitely will have Drake on my album; definitely will have Nicki Minaj on there,” Khaled said. “I got something special I’m working with the team. You’re going to have all your favorite artists on there. Me collaborating with Cash Money—making amazing records and coming out with amazing songs. We’re going to give you a classic now.”
This announcement is already generating a lot of buzz, particularly because of Khaled’s close working relationship with Lil Wayne and Rick Ross. In fact, the album’s lead single, “Welcome to My Hood,” featuring Lil Wayne, Rick Ross, Plies, and T-Pain, has already hit the streets and is building momentum.
Khaled on “Welcome to My Hood”
DJ Khaled’s We The Best Forever kicks off with a major anthem. Welcome to My Hood brings together four heavyweights in the rap game, and Khaled explains the process of making the song a reality. “I had a vision to wake the streets up and give them something they love,” Khaled revealed. “Ross, Weezy, Plies—you can’t get them on one track every day. To get three street, authentic, and incredible artists to spit for the streets and to make a hit—it’s amazing.”
He continued to share how Welcome to My Hood came together with the help of Lil Wayne and Rick Ross. Khaled said both played a major role in the song’s production. “Me and Ross were in the studio and came up with a plan. I got it cracking with him first—then I presented the song to Wayne when he got home. Weezy took time and blessed it with a classic.” Khaled also mentioned that Plies recorded his verse in Orlando, rounding out what Khaled believes is one of the biggest street anthems of 2011.
With the song already making waves, there’s no doubt that We The Best Forever is poised to be one of the most talked-about albums of the year.
Partnership with Cash Money Records
The Cash Money empire has grown considerably over the years. So, DJ Khaled’s addition to the roster has only strengthened its reputation. Khaled had previously worked with Def Jam South as the label’s president. As a result, his move to Cash Money marks a significant shift in his career. The decision to partner with Birdman and Slim at Cash Money has provided Khaled with the opportunity to create music with some of the industry’s most successful and influential artists.
For Khaled, working with Cash Money feels like a natural fit. “Cash Money is family,” Khaled said. “We’ve always been cool, and I’ve worked with Wayne and Birdman on a number of tracks. Now that I’m officially part of the team, it just feels like everything is lining up perfectly.”
This partnership isn’t just about music. Khaled is taking things to the next level, collaborating with Cash Money on a variety of projects, including tours and branding initiatives. As he continues to build his empire, Khaled is showing no signs of slowing down.
DJ Khaled’s MetroPCS Partnership
In addition to his music ventures, DJ Khaled is expanding his brand through partnerships. Recently, Khaled teamed up with MetroPCS for the “Android for All” campaign. This is a project that allowed celebrities like Khaled to design their own characters on the Android phone. The campaign also gave fans the opportunity to create their own designs, with the winner receiving an LG Optimus M Android phone and a 50-inch version of their design.
“I got respect for [MetroPCS] and they have respect for my brand, We The Best, and we wanted to take it to another level,” Khaled said in a recent interview. “I think it just shows you the growth and the excitement that We The Best got going. It takes on a global path.”
This partnership with MetroPCS is just one of the many business ventures DJ Khaled is involved in. Thus, demonstrating that his influence extends far beyond the world of music. As Khaled continues to expand his reach, it’s clear that he’s not just a DJ or producer—he’s a mogul in the making.
Looking Ahead: We The Best Forever
As the release date for We The Best Forever approaches, fans are eagerly awaiting more details about the album’s lineup. With confirmed appearances from Drake, Nicki Minaj, and Rick Ross, the album promises to be a heavy hitter. Khaled’s ability to bring together some of the biggest names in hip hop, combined with his signature production style, is sure to make this project one of the most anticipated releases of the year.
In addition to the Cash Money roster, Khaled has also hinted at collaborations with artists like Kanye West. However, he’s been careful not to give away too much information. “I don’t want to give away too much information out there, but know I’m working!” Khaled said.
With so many big names on board and the momentum from the lead single, We The Best Forever is shaping up to be one of the standout albums of 2011. DJ Khaled’s ability to create chart-topping hits, combined with his business savvy, ensures that he will continue to dominate the industry for years to come.