Drake to release video for “Nokia” on March 28

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Mar 23, 2025
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Drake teases video for “Nokia” single

Drake is keeping the momentum going with a new music video for Nokia, one of the biggest hits from his joint album with PartyNextDoor, $ome $exy $ongs 4 U. The track has been steadily climbing the charts, currently sitting in the top 10 of the Billboard Hot 100 while also making waves on Spotify’s U.S. Top 5.

Drake and PartyNextDoor: A Winning Formula

Drake and PartyNextDoor have a history of making hits together. The OVO Sound duo has worked on numerous successful tracks over the years, including Come and See Me and Recognize. Their chemistry is undeniable, blending Drake’s mainstream appeal with PartyNextDoor’s signature moody R&B sound.

Their latest effort, $ome $exy $ongs 4 U, continues this trend, with Nokia emerging as a fan favorite. The track’s infectious melody, smooth production, and effortless back-and-forth between the two artists make it a standout. It’s no surprise that Nokia has been gaining massive traction across streaming platforms and radio.

Why Nokia is a Chart-Climbing Hit

Several factors contribute to Nokia’s success:

  1. Streaming Power – The song recently broke into the U.S. Spotify Top 5, surpassing 1.3 million daily streams. Given Drake’s dominance in the streaming era, this milestone further solidifies his grip on digital platforms.

  2. Billboard Success – Currently sitting at number eight on the Billboard Hot 100, Nokia is on track to climb even higher.

  3. Cultural Relevance – Nostalgia sells, and Nokia cleverly taps into the throwback culture, both in name and vibe.

  4. Fan Engagement – The excitement surrounding the Nokia video has driven up interest in the track, giving it even more momentum.

What to Expect from the Nokia Video

Drake is known for crafting visually compelling music videos. Whether it’s the humor in Way 2 Sexy or the storytelling in God’s Plan, he never disappoints when it comes to visuals. While details about the Nokia video remain scarce, here’s what we can speculate:

  • High Production Value – Given Drake’s track record, expect a cinematic experience.

  • Cameos? – PartyNextDoor will likely feature prominently, but could we see other OVO Sound artists?

  • Throwback Aesthetics – With Nokia being a nostalgic reference, the video might lean into a retro, early-2000s theme.

  • Summer Anthem Vibes – If executed well, this video could solidify Nokia as one of the defining songs of summer 2024.

Drake’s 2024: A Year of Highs and Challenges

Drake started the year strong, but not without setbacks. His Anita Max Win tour, originally planned to run into this spring, faced cancellations for undisclosed reasons. Despite this, $ome $exy $ongs 4 U debuted at number one on the Billboard 200, proving his fanbase remains as dedicated as ever.

Now, with the Nokia video rollout, Drake is refocusing on music. This release marks a crucial moment for him as he competes with other major artists for summer dominance.

The Ongoing Rivalry with Kendrick Lamar

One storyline that continues to follow Drake is his ongoing feud with Kendrick Lamar. The two have traded diss tracks in recent months, with Kendrick’s Not Like Us dominating streaming platforms and social media. While Nokia isn’t a response to Kendrick, its success could help shift the focus back to Drake’s music rather than his rap beefs.

The Legacy of OVO Sound and PartyNextDoor’s Role

While Drake is the face of OVO Sound, PartyNextDoor has played a crucial role in shaping the label’s identity. Known for his unique songwriting and production skills, he’s penned hits for Rihanna (Work) and Beyoncé (Shining). His collaborations with Drake have consistently resulted in memorable tracks, and Nokia is no exception.

For PartyNextDoor, Nokia represents a resurgence. With his last full-length project released in 2020 (PartyMobile), this collaboration puts him back in the spotlight. If the video delivers, it could be a defining moment for his career as well.

The Streaming Era and Drake’s Unmatched Dominance

Drake’s ability to dominate the streaming world is unparalleled. Even after over a decade in the game, he continues to break records and set trends. His Spotify and Apple Music numbers speak for themselves, and Nokia is just another example of how he leverages digital platforms to stay ahead.

Some Key Streaming Takeaways:

  • Drake remains the most-streamed artist in Spotify history.

  • His releases consistently top both Spotify and Apple Music charts.

  • He has mastered the art of viral marketing, using Instagram, TikTok, and Twitter to keep fans engaged.

Will Nokia Be the Song of the Summer?

With its infectious energy, nostalgic appeal, and upcoming music video, Nokia has all the ingredients to be a defining summer anthem. If the visuals live up to expectations, this could be another major win for Drake and PartyNextDoor.

However, the competition is stiff. Other artists, including Kendrick Lamar, Megan Thee Stallion, and SZA, have also been making waves with their recent releases. Still, Drake’s ability to capture the summer airwaves is unmatched.

What’s Next for Drake?

Beyond Nokia, fans are eager to see what’s next for Drake. Will he drop more visuals from $ome $exy $ongs 4 U? Could another project be on the horizon before the year ends?

For now, all eyes are on the Nokia video. If it delivers, it could be another defining moment in Drake’s legendary career.

Can Nokia Take Over Summer 2024?

Drake has built a career on delivering hits that dominate the summer. Nokia has all the right elements—catchy production, strong streaming numbers, and an upcoming high-budget video—to become one of the biggest songs of the season.

As the music industry shifts, one thing remains clear—Drake knows how to keep his name at the top. Whether you’re a longtime fan or just tuning in, Nokia is a track you won’t want to miss this summer.