Latto reveals European dates for Sugar Honey Iced Tea Tour

By    |  
Apr 15, 2025
Latto unveils European stops for Sugar Honey Iced Tea Tour
Photo credit: @Latto - Instagram

Latto unveils European stops for Sugar Honey Iced Tea Tour

Latto is officially crossing the Atlantic this summer with her Sugar Honey Iced Tea Tour, and she’s not holding back. After a high-energy North American leg filled with sold-out shows and viral performances, the Atlanta-born rapper is ready to bring her Southern flavor to Europe. Fans overseas can finally experience Latto’s electric stage presence, high-charting hits, and bold personality live and in person.

This marks her first major run of dates across Europe, and it’s no coincidence that it follows the success of her 2024 album, Sugar Honey Iced Tea. With infectious hooks and features from top-tier artists like Cardi B, Megan Thee Stallion, and Flo Milli, the project has firmly planted Latto in the conversation as one of the leading voices in female rap.

Here’s everything you need to know about her upcoming tour—dates, ticket info, what to expect, and why this is more than just a concert series. It’s a movement.

European Tour Dates and Cities

Latto’s European tour begins June 7 and wraps up July 6. The tour includes both standalone concerts and festival appearances, giving fans a mix of intimate energy and large-scale festival hype.

Full List of Latto’s European Tour Dates:

  • June 7 – DLT Malta Festival – Bora Bora Ibiza-Malta, St. Paul’s Bay, Malta

  • June 18 – London, UK

  • June 26 – Berlin, Germany

  • June 28 – Tinderbox Festival – Odense, Denmark

  • July 1 – Amsterdam, Netherlands

  • July 4 – Yardland Festival – Paris, France

  • July 6 – Les Ardentes Festival – Liège, Belgium

These dates give Latto a strong presence across Western and Central Europe, allowing her to tap into growing international fanbases, especially in music-rich cities like London, Berlin, and Paris.

🎟️ Ticket Presale Info:
Use the code BIGMAMA for early ticket access through verified vendors like Ticketmaster and Live Nation.

https://www.instagram.com/reel/DIeYdE7xxVT/?utm_source=ig_web_copy_link

What Makes the Sugar Honey Iced Tea Tour Special?

This isn’t just another tour rollout. It’s part of a larger career evolution. Latto’s August 2024 album, Sugar Honey Iced Tea, debuted at #15 on the Billboard 200 and became a fan-favorite thanks to its blend of confidence, versatility, and Southern authenticity.

The album includes:

  • “Put It On Da Floor Again” ft. Cardi B – a bold, high-energy anthem

  • “Sunday Service (Remix)” – featuring Megan Thee Stallion & Flo Milli

  • A total of 23 tracks, showcasing her growth and lyrical range

The European leg of the tour gives fans a chance to experience these songs live, which adds a whole new layer to their energy. Expect flashy visuals, strong vocals, and full crowd interaction.

Latto’s setlists typically blend older bangers with newer hits, ensuring longtime fans and newcomers both get their moment.

Cultural Vibes & Fan Connection

What sets Latto apart is her willingness to adapt and connect. In a promo video for the tour, she was seen learning Italian, trying local foods, and diving into European fashion. It’s a signal: Latto isn’t just performing in Europe—she’s showing up as a student of global culture.

This cultural immersion gives her an edge. It makes her shows feel more personal and inclusive to her growing international fanbase. Whether she’s shouting out local slang or adding a region-specific twist to her set, fans can expect something unique at every stop.

She’s also been engaging online through TikTok and Instagram Reels, asking fans what songs they want to hear and what cities they’re most excited about. That level of interaction builds loyalty and buzz.

Why This Tour Matters for Southern Hip-Hop

Latto is part of a growing generation of Southern artists expanding the region’s sound beyond U.S. borders. From Outkast and T.I. to Megan Thee Stallion, the South has long been a cultural engine for hip-hop—but now artists like Latto are proving that the influence is global.

Her music fuses gritty realism with femininity, playfulness, and power. Songs like “Big Energy” (which helped solidify her mainstream breakout in 2022) and newer tracks from Sugar Honey Iced Tea showcase her ability to balance swagger with substance.

This tour gives her the chance to bring that unapologetically Southern sound to global stages—cementing the idea that Southern rap isn’t regional anymore. It’s international.

What You Need to Know Before You Go

Planning to attend one of Latto’s European shows? Here’s a quick checklist:

  • Presale Code: Use BIGMAMA on official ticket platforms

  • Arrival Time: For festivals, arrive early. For solo dates, check the venue’s website for door times

  • Merch: Latto often releases limited-edition tour merch—grab it early, it sells fast

  • Social Media: Follow @latto777 for real-time updates, setlist surprises, and special fan moments

Travel & Festival Tips for Fans

Attending international shows or festivals? Here are some evergreen tips to make the most of the experience:

  • Book accommodations early: Hotels near festivals and venues fill up fast.

  • Pack for weather: Outdoor festivals in Europe can be unpredictable—bring a poncho and sunscreen.

  • Hydrate and eat: Especially at all-day events like Les Ardentes or Tinderbox.

  • Local currency: Some venues don’t accept international cards—have cash on hand.

  • Transportation: Use public transit when possible—parking near venues can be tricky.

Latto’s Growing Influence in Global Music

Latto’s European tour isn’t just about music—it’s a business move, a brand expansion, and a cultural moment. She’s becoming a staple in discussions around women in rap, and this tour will likely only increase her visibility.

With more U.S.-based rappers testing international markets, Latto’s tour feels like a blueprint. Her rollout—complete with cultural engagement, strong visuals, and social media hype—is a case study in how to scale your brand globally while staying true to your roots.

And let’s not forget: touring is one of the most significant revenue streams for artists today. In an industry still recovering from the pandemic’s impact, international touring has become more important than ever for growth and sustainability.

Latto is taking her crown and carrying it across borders. The Sugar Honey Iced Tea Tour is more than a victory lap—it’s a declaration. A statement that she’s not just dominating in the U.S., but ready to claim her space on the global stage.

If you’ve been watching Latto from the beginning, this is the moment you’ve been waiting for. And if you’re just discovering her? Welcome to the show.

Don’t miss your chance to see Latto live in Europe this summer. With her raw talent, relatable lyrics, and bold persona, she’s bringing something fresh, fun, and powerful to every city she visits.

🎟️ Grab your tickets early using presale code BIGMAMA. One thing’s for sure—Latto’s not putting it on the floor, she’s taking it worldwide.