McDonald’s Starts “Treat Yeself” Ad Campaign, After Kanye West’s Recent Surprise Visit to a Swedish Location

Kanye West has been trending heavily, all week. His paperwork for his full name of just “Ye” was approved, he filed trademarks for “Ye” masks, and was also seen rocking an unusual haircut, all over Europe. During his Europe trip, Ye was also seen wearing various odd Halloween masks, to cover his face.

Ye also made a stop, at a McDonald’s, in Sweden. At the time, no full face mask was worn, but Ye did cover his eyes, with a pair of sunglasses. The rapper was spotted placing an order, and now, it looks like McDonald’s is still very excited, that Ye paid a visit to them.

Following Kanye being at this Swedish location, McDonald’s has now launched the “Treat Yeself” campaign. Posters of a chicken sandwich, caramel McCafe, and fries, were all pictured, with the “Treat Yeself” slogan. Kanye has responded to this move by McDonald’s yet, but it definitely seems that the legendary fast food chain is all in, on him continuing to visit any of their locations, worldwide. It’ll be interesting to see if Ye gets his own meal, the way that Saweetie and Travis Scott did.

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