Megan Thee Stallion launches Hot Girl Summer swimwear line with Walmart

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May 14, 2025

Megan Thee Stallion Releases Swimwear Line With Walmart

Megan Thee Stallion is heating up summer with the launch of her new, size-inclusive swimwear brand, Hot Girl Summer. The Grammy-winning rapper and entrepreneur announced that the line—designed entirely by her—will debut on May 19, 2025, at nearly 500 Walmart stores across the U.S. and online at Walmart.com and at MeganTheeStallion.com.

This marks a powerful step into the fashion industry for the Houston native, combining her influence in pop culture with a meaningful message of body positivity, inclusivity, and affordable fashion.

What Is the Hot Girl Summer Swimwear Line?

The Hot Girl Summer swimwear brand is Megan’s first foray into fashion entrepreneurship, and she didn’t just slap her name on it—she designed it from start to finish.

The debut collection features 18 pieces, including:

  • Bikinis
  • One-piece swimsuits
  • Monokinis
  • Swimsuit cover-ups

Each item is crafted with a blend of style, comfort, and confidence in mind. The color palette includes vibrant summer tones like purple, gold, black, orange, and pink, ensuring that every personality can shine.

Prices range from $16 to $28, making the collection highly accessible. The swimwear is available in a full spectrum of sizes, reflecting Megan’s long-standing advocacy for inclusivity and self-love.

Megan’s Message: Confidence for Every Body

One of the biggest reasons this launch stands out is its focus on size inclusivity. Many fashion lines fall short when it comes to serving plus-size consumers. Megan made it a priority to ensure that her Hot Girl Summer pieces work for all body types.

This is no surprise for fans who’ve followed her journey. Megan has consistently used her platform to promote body confidence, mental wellness, and empowerment.

“Everyone knows I love being near a pool or a beach, so I finally decided to turn my passion into a business and create my own swimwear brand,” Megan said in the official announcement.

This collection is more than clothing—it’s a confidence booster for anyone who’s ever felt left out of mainstream fashion trends.

Why Walmart? The Full-Circle Moment

One of the most touching parts of this launch is Megan’s collaboration with Walmart. The retail giant is serving as the exclusive brick-and-mortar partner for the line’s first drop.

For Megan, it’s a full-circle moment. She grew up shopping at Walmart, and now her designs will hang on those same racks for other girls growing up in similar neighborhoods.

Walmart’s SVP of Women’s Group, Ryan Waymire, echoed the alignment of values in a recent press release: “Megan embodies confidence and authenticity, and we’re excited to collaborate with her on an exclusive swim collection that completes the ultimate ‘Hot Girl Summer’ uniform.”

By partnering with Walmart, Megan ensures that her products are widely available and affordably priced, something that many celebrity fashion lines fail to achieve.

A History-Making Launch

Megan’s Hot Girl Summer brand is already making history. She is now the first hip-hop artist to launch her own swimwear brand, adding another achievement to her already groundbreaking career.

This isn’t her first time making waves in fashion either:

  • In 2021, she became the first rapper to appear on the cover of Sports Illustrated Swimsuit Edition.
  • In 2022, she was the first Black woman to be featured on Forbes‘ Under 30 cover.

Both moments highlighted her growing status as a multi-hyphenate force in music, fashion, and business.

Now, with Hot Girl Summer, Megan takes that fashion credibility and turns it into a brand that can live on shelves, beaches, and Instagram feeds everywhere.

What to Expect From the Collection

If you’re wondering whether this line is just a celebrity cash-in—think again. Megan’s fingerprints are on every design. From the selection of fabrics to the placement of straps and patterns, she was involved in every step of the process.

Here are some highlights of the collection:

  • Bold cut-outs that flatter curves without compromising comfort
  • Adjustable straps for customized support
  • Matching cover-ups to take you from beach to boardwalk
  • Trendy designs that blend streetwear attitude with beachwear functionality

This is swimwear built not just for posing—but for living in, lounging in, dancing in, and loving your body in.

Swimwear That Lasts

While the term Hot Girl Summer may sound like a seasonal moment, this collection is built to last beyond the trend.

Swimwear is often an overlooked part of a wardrobe, but great swim pieces can serve you for years when designed with quality and versatility in mind. Whether you’re heading on vacation, attending a pool party, or just relaxing at home, these pieces are designed to be go-to staples.

That quality matters in today’s age of fast fashion. Megan’s line manages to be both trendy and timeless, offering designs that feel fresh but won’t look outdated in a year.

Where and How to Buy

The Hot Girl Summer collection launches on May 19, 2025, and will be available:

Since this is a limited-time drop, fans are encouraged to shop early before items sell out. High demand is expected, especially for plus sizes and signature colors.

The Hot Girl Movement, Reimagined

This launch is more than swimwear—it’s an extension of Megan’s Hot Girl philosophy.

What started as a catchphrase quickly became a cultural movement about confidence, resilience, and fun. It resonated because it celebrated being unapologetically yourself.

Now, with the Hot Girl Summer swimwear line, that philosophy becomes wearable.

Whether you’re rocking a bikini on the beach or a cover-up at brunch, you’re part of a bigger story—one about claiming your space and loving who you are.

Megan Thee Stallion continues to expand her empire with Hot Girl Summer, and this swimwear collection is a bold, body-positive win. She’s leading by example—designing clothes for real people, keeping them affordable, and ensuring that everyone can feel like a star, no matter their shape or size.

In a sea of celebrity brands, Hot Girl Summer stands out because it’s personal, purposeful, and rooted in empowerment.

This summer, make room in your wardrobe for pieces that celebrate you—exactly as you are.