Rick Ross blasts 50 Cent’s Interscope deal in explosive new diss video [VIDEO]

Rick Ross Takes 16-Year-Old Feud With 50 Cent to New Heights, Dragging His First Record Deal

The hip-hop world is no stranger to beefs, but few rivalries have the staying power of Rick Ross versus 50 Cent. Right before the end of July, Ross reignited their 16-year feud with a scathing Instagram video. Thus, taking aim at 50 Cent’s early record deal with Interscope/Aftermath and dragging his ex, Daphne Joy, into the crossfire. This latest jab, reported by most of the major urban media outlets, has fans buzzing and the internet ablaze. Therefore, proving that the Rick Ross and 50 Cent feud remains one of hip-hop’s most enduring spectacles.

Rick Ross Questions 50 Cent’s Business Acumen

In the Instagram video, Rick Ross didn’t hold back. Lounging poolside, the Maybach Music Group (MMG) mogul questioned why 50 Cent never renegotiated his “horrendous” contract after his debut album, Get Rich or Die Tryin’, went diamond. “50 Cent, after your first album went diamond, no one around you thought it would be a good idea to renegotiate that horrendous contract you was in for ownership of your masters?” Ross asked, his tone dripping with mockery. He pressed further, wondering why 50 Cent didn’t push for better terms after his second, third, or fourth albums.

Ross’s attack on 50 Cent’s business decisions is a calculated move in their long-running feud. By challenging 50’s financial savvy, Ross taps into a narrative that questions the G-Unit founder’s legacy as a mogul. For fans, this is more than just shade. Also, it’s a debate about who’s mastered the game of hip-hop entrepreneurship. Ross is known for his ventures like Wingstop and his annual car show. So, he positions himself as the smarter businessman. Meanwhile 50 Cent, with his Starz empire and G-Unit Film & Television Studios, has long been seen as a media titan. This clash of egos keeps the feud fresh and relevant.

Daphne Joy and Diddy Enter the Fray

Ross didn’t stop at 50 Cent’s record deal. In a move that raised eyebrows, he brought 50’s ex-partner, Daphne Joy, into the feud, referencing her rumored involvement with Diddy. “I got a question,” Ross said. Therefore, addressing his followers. “Who got done worse—50 Cent for staying in that horrendous contract or Daphne Joy for her alleged role in Diddy’s freak offs in Miami?” The jab was a low blow. Therefore, tying 50 Cent’s personal life to the ongoing legal drama surrounding Diddy’s trial.

This isn’t the first time Ross has targeted 50 Cent’s family. Earlier this week, he mocked 50’s relationship with his son, Sire Jackson. Ross was even offering to buy him a puppy in a sarcastic social media post. The move drew criticism from fans, with some calling it a step too far. Posts on X echoed this sentiment, with users like @TheRoot stating, “Rick Ross just went too far in his long-running feud with 50 Cent.” Yet, Ross’s willingness to cross personal lines keeps the feud in the headlines. Thus, driving engagement and keeping both rappers relevant.

50 Cent, no stranger to trolling, hasn’t responded directly to Ross’s latest attack as of yet. However, his history suggests a clapback is imminent. Earlier In March, 50 mocked Ross for being a “special guest” on Bow Wow’s Millennium Tour. Thus, claiming he couldn’t sell tickets without Drake’s hits. Ross retaliated by threatening to buy 50’s music masters. Therefore, escalating the feud further. This tit-for-tat dynamic, fueled by social media, ensures their rivalry remains a cultural touchstone.

A Feud Rooted in Hip-Hop History

The Rick Ross and 50 Cent feud traces back to 2008. Thus, sparked by a perceived slight at the BET Awards. 50 Cent, then at the height of his G-Unit dominance, allegedly gave Ross a dismissive look. As a result, Ross took it as disrespect. From there, the beef exploded with diss tracks, lawsuits, and personal attacks. 50 Cent’s “Officer Ricky” persona. Therefore, mocking Ross’s past as a correctional officer, aimed to dismantle his street credibility. Ross, however, weathered the storm. Afterwards, building MMG into a powerhouse with artists like Meek Mill and Wale.

A decade ago, the feud took a legal turn when 50 Cent sued Ross for $2 million, accusing him of using “In Da Club” on a mixtape without permission. The lawsuit was part of a broader escalation that included 50 leaking a sex tape allegedly featuring the mother of Ross’s child, for which he paid $7 million in damages. Despite these setbacks, Ross’s career thrived. Therefore, proving his resilience against 50’s attacks. Reddit discussions on r/hiphop101 marvel at how Ross survived the onslaught, with users noting his consistent output and business ventures as key to his longevity.

Social Media: The New Battleground

What makes the Rick Ross and 50 Cent feud so compelling now is its evolution into a social media spectacle. Platforms like Instagram and X have transformed hip-hop beefs. Therefore, allowing artists to bypass traditional media and engage fans directly. Ross’s poolside video and 50’s earlier tour jabs are tailor-made for viral moments, generating clicks, streams, and debates. X posts from platforms like @allhiphopcom amplify the drama, with headlines like “Rick Ross Taunts 50 Cent Over ‘Horrendous’ Contract & Ex’s Alleged Ties to Diddy” driving traffic.

Fans play a crucial role in this ecosystem. Some side with Ross, praising his hustle and unapologetic style. Others back 50 Cent, citing his media empire and trolling prowess. A report from March of this year show fans dragged Ross for mocking 50’s G-Unit studio renderings, only for Ross to hit back with his masters threat. This back-and-forth keeps both artists in the spotlight, proving that beefs are as much about marketing as they are about personal grudges.

Cultural Impact and What’s Next

The Rick Ross and 50 Cent feud isn’t just gossip—it’s a reflection of hip-hop’s competitive spirit. Both artists have used their rivalry to fuel their brands, from Ross’s MMG empire to 50’s Starz ventures like BMF. Their beef also ties into broader narratives, like 50’s ongoing feud with BMF founder Big Meech, which Ross leveraged earlier in February by linking up with Lil Meech at a club. 50’s response, mocking Ross’s Wingstop business, shows how personal and professional lines blur in this saga.

As of Today, the hip-hop community awaits 50 Cent’s response to Ross’s record deal jab. Will he counter with a diss track, a social media roast, or a business flex? Posts on X suggest fans are eager for the next chapter, with @snowmademusic calling Ross’s latest move a “violation” that “ignited” the beef. Meanwhile, Ross continues to thrive, with his WHAM World Tour alongside Lil Baby, Young Thug, and Future, and his community efforts like the Rick Ross Car & Bike Show. 50, too, is unstoppable, with his G-Unit studio plans and upcoming Street Fighter film role.

This feud is a masterclass in staying relevant. Ross and 50 Cent, both middle-aged men, prove that age doesn’t dim their star power. Their ability to blend music, business, and drama keeps them at the forefront of hip-hop culture. Whether you’re Team Rozay or Team Fif, one thing’s clear: this beef is far from over, and the next jab could drop any moment.