Summer Walker launches “Black Women Buy S***” initiative
Summer Walker is doing more than topping charts—she’s empowering Black women entrepreneurs. To celebrate the anniversary of her breakout mixtape, “Last Day of Summer, Walker relaunched her community initiative, Buy Black Women Sh*t, on September 22, marking the official last day of summer. This initiative, which she began in 2022, highlights Black women-owned businesses in Atlanta. Through the program, Walker encourages self-care, supports local entrepreneurs, and creates opportunities for them to shine.
Championing Black Women-Owned Businesses
The Buy Black Women Sh*t initiative is more than just a one-day event—it’s a movement designed to give visibility to Black women-owned businesses that are often underrepresented. By supporting these businesses, Walker is helping them grow and thrive in a market where they may otherwise face challenges.
The initiative allowed fans and community members to access discounts, products, and services from a range of businesses in Atlanta. Some participating companies included beauty brands, wellness services, and even local eateries. Featured businesses included City Dogz, Lot23 Chandler, The Secret Garden, The Lash Vault, Dope People Meet, Sati Yoga & Wellness, Atlanta Curves, and more. Each of these businesses prioritizes self-care, a theme that is important to Walker both personally and professionally.
What makes this initiative stand out is that it’s not just about buying products—it’s about investing in the success of Black women. Walker’s goal is to empower consumers to make intentional decisions about where they spend their money, encouraging them to support the incredible contributions of Black women entrepreneurs.
Long-Term Impact and Directory of Businesses
A key feature of this year’s relaunch is the availability of a directory of participating businesses. This directory, accessible through Summer Walker’s official website, will remain active until September 2025. This ensures that the businesses Walker highlighted continue to receive support long after the official day of the event.
Walker’s commitment to uplifting Black women-owned businesses doesn’t stop at one day or one event. She’s created a platform for these entrepreneurs to gain visibility and resources that can help them expand their businesses and reach more customers.
Partnering with LVRN Cares
This year’s Buy Black Women Sh*t initiative was made even more impactful through a partnership with LVRN Cares, the philanthropic arm of Love Renaissance (LVRN), whom Walker is signed to. LVRN Cares has a strong commitment to giving back to underrepresented communities, making them the perfect partner for this initiative.
Together, Walker and LVRN Cares amplified the voices of Black women entrepreneurs, ensuring that they not only had a platform but the resources needed to succeed. This collaboration is a testament to Walker’s dedication to making a meaningful impact in her community, using her influence to elevate the businesses that deserve recognition and support.
Reflecting on Last Day of Summer
The relaunch of Buy Black Women Sh*t coincides with a major milestone in Summer Walker’s career—the anniversary of her debut mixtape, Last Day of Summer. Released in October 2018, the mixtape launched Walker into stardom, featuring the multi-platinum hit single “Girls Need Love.”
The song, known for its honest lyrics and sultry vibe, became a fan favorite and later received a remix featuring Drake, which helped it reach new heights. The remix soared to No. 2 on the Hot R&B charts and landed in the top 40 of the Billboard Hot 100. Walker’s raw and authentic approach to R&B made her a standout artist in the industry.
Earlier this year, Walker also released a sped-up version of Last Day of Summer, which capitalized on the viral success of her single “Karma.” The track became a social media sensation, especially on TikTok, leading to a significant boost in streams. “Karma” quickly went platinum and reached No. 2 on the Hot R&B charts. This resurgence in popularity shows the lasting impact of Walker’s debut mixtape, even years after its release.
Walker’s Eventful 2024: Awards and Accolades
While Walker has been making waves with her community work, 2024 has also been a standout year for her musically. Her third EP, “Clear 2: Soft Life,” earned her a nomination for Best R&B Album at the 66th Annual Grammy Awards. The project showcased a more intimate, minimalist approach to R&B, highlighting Walker’s unique voice and songwriting talents.
In addition to her Grammy nomination, Walker received two nominations at the NAACP Image Awards: Outstanding Duo, Group, or Collaboration and Outstanding Soul/R&B Song for her work on the hit song “Good Good” with Usher and 21 Savage. The song also earned a nomination for Best R&B Video at the 2024 MTV Video Music Awards, solidifying its success in both the audio and visual realms. Walker attended the VMAs in September, marking another major moment in her career.
With these accolades, Walker continues to prove that she is a powerful force in the music industry. Her ability to balance a successful music career with meaningful community work is what sets her apart as an artist and as an advocate.
Giving Back Through Music and Community Work
Summer Walker’s Buy Black Women Sh*t initiative is just one example of how she uses her platform to give back. Throughout her career, she has been vocal about the importance of self-care, mental health, and supporting those who are often overlooked.
Her music often reflects these themes, with lyrics that speak to the complexities of love, relationships, and personal growth. This authenticity has earned her a dedicated fanbase who appreciate not only her music but also her willingness to speak out about issues that matter.
By launching and relaunching Buy Black Women Sh*t, Walker is extending her personal values to her fans, encouraging them to make meaningful choices when it comes to supporting businesses. She’s not just selling music—she’s selling a message of empowerment and self-care.
Looking Ahead
As Buy Black Women Sh*t continues to grow, it’s clear that this initiative will have a lasting impact on the Atlanta community and beyond. By offering a platform for Black women entrepreneurs to showcase their businesses, Summer Walker is helping to create economic opportunities and elevate voices that need to be heard.
Her partnership with LVRN Cares adds another layer of support, ensuring that these businesses receive not only visibility but also the resources they need to thrive. As Walker continues to balance her successful music career with her community work, it’s clear that her influence extends far beyond the charts.
For those interested in supporting Black women-owned businesses in Atlanta, the full directory of participating companies is available on Walker’s website until September 2025. This resource makes it easy for anyone to shop with intention and support local entrepreneurs who are making a difference.
Summer Walker’s relaunch of Buy Black Women Sh*t is a powerful reminder that true success is about more than just personal achievements—it’s about lifting others up along the way. Through her initiative, Walker is creating real opportunities for Black women entrepreneurs in Atlanta, giving them the visibility and support they need to succeed.
With her continued focus on community empowerment, both through her music and her philanthropic efforts, Summer Walker is proving that she’s not only a talented artist but also a leader who is committed to making a positive impact.
