Viral tweet calls for standalone Auntie Anne’s shops
A viral tweet has sparked a conversation about Auntie Anne’s needing standalone shops. The tweet reads:
“Auntie Anne’s need stand alone shops. Driving to the mall for a pretzel is beneath me. I’ll do it, I’m just saying.”
The tweet resonated with many. As a result, highlighting the popularity of Auntie Anne’s pretzels and the inconvenience of having to visit a mall for them.
Auntie Anne’s, known for its delicious hand-rolled pretzels, started in 1988. In addition, it has grown to over 1,200 locations worldwide, primarily in malls and airports. The brand is famous for its variety of pretzels, including classic salted, cinnamon sugar, and pretzel dogs. Despite the success, some customers feel that standalone locations would make their beloved pretzels more accessible.
The tweet has gained significant traction, with many users agreeing and sharing their own frustrations. It also opens a broader discussion on the convenience of accessing popular food brands and the potential for Auntie Anne’s to explore new business models.
Auntie Anne’s has yet to respond to the viral tweet, but the company has a history of adapting to customer needs, including introducing pretzel trucks and kiosks in various locations. Whether or not the brand will consider standalone shops remains to be seen, but the tweet certainly highlights a demand for easier access to their pretzels.
Viral tweet calls for standalone Auntie Anne’s shops
