Kanye West ties Heaven and Hell music video into new Yeezy promo
Everything surrounding Kanye West seems to be larger than life. Last year, there were reports that Kanye was worth $6.6 billion, making him the richest black person in America. Later, reports said he was only worth $1.8 billion, but still through his company, Yeezy. In 2021, there were partnerships between Yeezy with both Adidas and Gap, which rose to billions of dollars in worth.
The year of 2021 saw Kanye West return to music, releasing Donda. These past few years, Ye has focused in on making his products the best in clothing. This sharp focus has led to Kanye becoming the richest rapper in the industry. Not only that, Ye is the richest rapper of all-time. When he went on “Drink Champs,” Ye claimed he was worth $9 billion.
In promotion of Donda, Kanye West went all out with it. When he involved Kim Kardashian, there were rumors of the two getting back together. But, that was just for one of his music videos off the album. Last night, he dropped the video for “Heaven and Hell.” The video release came in conjunction with his latest YZY GAP promo.
Kanye West ties Heaven and Hell music video into new Yeezy promo
