Tyla – “Chanel” [VIDEO]

Tyla releases “Chanel” single

South African pop sensation Tyla has officially released her highly anticipated single, Chanel, today, October 24, 2025. This track is her first release since the July 25 launch of her EP WWP (We Wanna Party), a collection that made waves both locally and internationally. Fans have eagerly awaited new music, and “Chanel” does not disappoint.

The song immediately showcases Tyla’s signature blend of amapiano and Afrobeats, delivering a sound that is fresh, infectious, and unmistakably her own. While her earlier work cemented her as a rising star, “Chanel” marks a new chapter in her musical journey—one that is bolder and more experimental. The track was initially teased at her fan listening event in Berlin and later at the Global Citizen Festival in September, creating anticipation worldwide.

The Sound of “Chanel”: A Fusion of Cultures

“Chanel” is a masterclass in genre fusion, reflecting Tyla’s ability to merge diverse musical influences into a cohesive sound. Drawing from her South African roots, she blends amapiano rhythms—a genre characterized by soulful piano melodies, groovy basslines, and percussive beats—with the contemporary energy of Afrobeats.

The result is a track that feels both familiar and fresh. Amapiano brings a hypnotic, danceable rhythm, while Afrobeats injects energy and vibrancy, making “Chanel” irresistible on the dance floor. This genre blending is not just a trend but a testament to the global influence of African music.

Evergreen insight: The fusion of genres in African pop is helping artists like Tyla reach international audiences. By embracing both traditional and modern sounds, artists can connect with fans across generations, regions, and cultures.

From Berlin to the World: Tyla’s Global Journey

Tyla’s rise to international stardom has been remarkable. Starting her career in South Africa, she quickly gained attention for her unique voice and infectious stage presence. Her early singles already showcased her versatility, blending pop, R&B, and Afro-inspired sounds.

Her EP, WWP (We Wanna Party), marked a significant milestone. Released in July 2025, it became a chart-topping success in South Africa and quickly gained traction in the UK, Europe, and parts of Asia. Tracks from the EP amassed millions of streams, cementing her status as one of the most promising young African artists on the global stage .

Tyla’s journey demonstrates the growing global appetite for African music. Fans now expect artists to deliver authentic, culturally-rooted music that can also cross international boundaries. Her success highlights how South African talent is reshaping the global music landscape.

Behind the Music: Tyla’s Creative Vision

Instead of focusing on controversies, it’s worth exploring what makes “Chanel” so captivating: Tyla’s creative process.

The song reflects her love for fashion, luxury, and self-expression, with the title itself inspired by elegance and timeless style. Tyla has always integrated visual and musical storytelling, ensuring that her tracks convey both emotion and energy.

Her songwriting often starts with a beat or melody that resonates with her emotions. For “Chanel,” she focused on creating an uplifting, danceable track that fans could connect with immediately. The lyrics are playful yet empowering, reflecting her ability to balance fun and sophistication in her music.

Evergreen insight: Learning about an artist’s creative process gives fans deeper appreciation. Music is not just a sound; it’s a story, a feeling, and a connection between artist and listener.

What Makes Tyla Stand Out?

Tyla’s success is not just about catchy music—it’s about her artistic vision and brand identity. She stands out for several reasons:

  1. Cultural authenticity: She embraces her South African roots while making music that resonates globally.
  2. Genre innovation: Her seamless fusion of amapiano, Afrobeats, pop, and R&B appeals to diverse audiences.
  3. Fan engagement: Tyla actively connects with her fans, known as the Tygers, building a loyal global community.
  4. Visual storytelling: Her music videos, fashion, and live performances are carefully curated, creating a unique visual identity.

By combining these elements, Tyla maintains both artistic integrity and commercial success—a balance many artists strive to achieve.

The Global Appeal of Amapiano and Afrobeats

Understanding Tyla’s impact requires a closer look at the genres she champions.

  • Amapiano: Originating in South Africa, amapiano is a subgenre of house music known for its jazzy piano riffs and log drum beats. It emphasizes rhythm, melody, and danceability. Over the past few years, it has gained international recognition, influencing global pop music.
  • Afrobeats: Hailing primarily from West Africa, Afrobeats combines traditional African rhythms with contemporary pop and hip-hop influences. Its infectious grooves and lyrical versatility make it a global phenomenon, helping artists like Tyla reach audiences far beyond their home countries.

Evergreen insight: African genres like amapiano and Afrobeats are reshaping global music trends. Understanding these genres can help music lovers and aspiring artists appreciate the innovation and cultural significance behind modern hits.

What’s Next for Tyla?

Following “Chanel,” Tyla is preparing for her sophomore album and a global tour, signaling that her momentum is far from slowing down.

Fans can expect more genre-blending tracks, collaborative projects with international artists, and performances that celebrate African music on a global scale. Tyla’s trajectory suggests that she will continue influencing music trends, inspiring a new generation of African artists.

The Cultural Significance of Tyla’s Music

Tyla’s rise reflects a broader cultural shift: African music is now a global force. Artists like her are not just entertainers—they are cultural ambassadors, showcasing African heritage, rhythms, and creativity to the world.

Her success also highlights the importance of authenticity and storytelling in music. While catchy hooks attract listeners, songs that tell a story or convey cultural pride resonate long-term. “Chanel” succeeds because it combines danceable rhythms with Tyla’s unique artistic voice.

Tyla’s “Chanel” is more than just a new single—it is a statement of artistic growth and global ambition. It reflects her ability to blend genres, honor her roots, and appeal to international audiences.

Despite the challenges that come with fame, Tyla continues to innovate and inspire. Her journey from South Africa to the global stage serves as a blueprint for emerging artists: stay true to your sound, embrace your culture, and connect authentically with your audience.

As fans stream, dance, and celebrate “Chanel,” one thing is clear: Tyla is not just part of the African music wave—she is helping define it.