Rihanna releases Super Bowl themed merchandise
As the new year continues rolling in, fans are reminded that the Super Bowl is right around the corner. For the 2023 halftime performance Rihanna is set to hit the stage. Last September she confirmed her performance by posting a picture holding an NFL football on her social media pages. Although very few details have surfaced about her performance, she gave fans a quick reminder. This time Rihanna posted on her Instagram story showing a custom hoodie, hinting at new possible Fenty merchandise for the Super Bowl.
Rihanna’s return to music is one that is missed and long over due. Her last album Anti released nearly seven years ago, and has since reached multi-platinum status. Venturing off from music into the business world, she created her own line Fenty Beauty in 2017. Reaching international success, she expanded the line to include skincare, clothing and lingerie. The brand has accumulated over 2.8 billion in sales since its launch.
As one of the top brands in fashion, Rihanna is releasing a limited edition collection just in time for the big game. Via the Savage x Fenty website, a GameDay collection is available with clothes for men and women. The collection features different matching sets, hats and special Rihanna featured merchandise. Rihanna is set to perform at the Super Bowl February 12, 2023.
Rihanna releases Super Bowl themed merchandise
