Tyla – “Is It Love” [VIDEO]
Tyla releases “Is It Love” single
Two-time Grammy Award winner Tyla is continuing her remarkable run in 2026. The global superstar has officially released her new single, “IS IT LOVE,” the latest offering from her highly anticipated sophomore studio album, A*Pop. The release arrives as excitement surrounding the South African sensation continues to reach new heights, with fans eagerly awaiting what could be one of the year’s biggest pop albums.
Following the success of previous singles “Chanel” and “She Did It Again” with Zara Larsson, “IS IT LOVE” showcases another side of Tyla’s artistry. The record blends infectious rhythms with heartfelt storytelling, further proving why she has become one of the most exciting young artists in music today.
Tyla Continues Building Momentum Toward A*Pop
Few artists have experienced the type of global rise that Tyla has enjoyed over the last several years.
After breaking through internationally with a string of hits that fused Afrobeats, amapiano, R&B, and pop influences, she quickly established herself as one of music’s most innovative voices. Her ability to create songs that dominate both playlists and dance floors has helped her build a worldwide audience.
Now, with A*Pop on the horizon, anticipation surrounding her next chapter continues to grow.
“IS IT LOVE” serves as the third official single from the project and offers fans another glimpse into the creative direction of the upcoming album.
The release follows months of carefully crafted teasers and growing excitement that has surrounded every move Tyla has made leading up to the album’s arrival.
“IS IT LOVE” Balances Emotion and Energy
One of Tyla’s greatest strengths as an artist is her ability to merge emotional vulnerability with infectious production.
That balance is fully displayed on “IS IT LOVE.”
While the song carries a vibrant, summer-ready rhythm, its lyrics explore deeper questions about relationships, connection, and emotional commitment.
Throughout the record, Tyla reflects on the complexities of love while delivering one of her most emotionally resonant performances to date.
The song’s central question — whether love can truly exist without vulnerability and sacrifice — serves as the emotional anchor of the record.
Rather than relying solely on upbeat production, Tyla allows her vocals and storytelling to take center stage, creating a song that resonates both emotionally and sonically.
The result is a track that feels equally suited for late-night reflection and summertime playlists.
A Visually Stunning Music Video
Alongside the single, Tyla also unveiled the official music video for “IS IT LOVE.”
Directed by Aerin Moreno, the visual expands on the song’s themes of longing, heartbreak, and emotional distance.
The video opens with Tyla performing intricate choreography inside a blue-tinted apartment setting. At first glance, the environment appears stylish and controlled.
However, as the song progresses, the emotional tension begins to manifest physically.
The apartment slowly deteriorates around her. Glass shatters, flooding begins, and the once-stable environment transforms into a visual representation of emotional collapse.
Throughout the chaos, Tyla remains immersed in the choreography, emphasizing the conflict between external appearances and internal emotions.
A love interest watches from outside the window, creating a powerful image of two people who may be physically close but emotionally disconnected.
The video’s cinematic presentation adds another layer of depth to the song while highlighting Tyla’s continued growth as a visual storyteller.
Social Media Teasers Sparked Immediate Buzz
Before its official release, “IS IT LOVE” had already become one of the most anticipated songs among Tyla’s fanbase.
The singer teased the track on Instagram and TikTok, generating massive engagement within hours.
Fans quickly flooded comment sections and social media platforms with reactions, theories, and requests for the full version.
The teaser accumulated hundreds of thousands of views almost immediately, demonstrating Tyla’s growing influence across digital platforms.
This ability to create anticipation has become a defining aspect of her album rollout strategy.
Each teaser, visual clue, and promotional appearance has contributed to the growing excitement surrounding A*Pop.
As a result, every new release feels like a major cultural moment for her rapidly expanding global audience.
A*Pop Has Been Months in the Making
The journey toward A*Pop began long before the release of “IS IT LOVE.”
Tyla first hinted at the album’s title in the music video for “Chanel,” where eagle-eyed fans noticed subtle references embedded within the visual design.
Since then, she has continued dropping clues during interviews, public appearances, and social media posts.
The speculation intensified after Tyla’s appearance at the Grammy Awards, where she secured her second Grammy for “PUSH 2 START” in the Best African Music Performance category.
During media interviews surrounding the ceremony, Tyla expressed confidence in the project and emphasized how naturally the album came together.
That confidence has only fueled fan excitement.
With each new single, it becomes increasingly clear that A*Pop is shaping up to be one of the most ambitious projects of her career.
A Year Filled With Major Achievements
Even before the release of A*Pop, 2026 has already been a milestone year for Tyla.
Her Grammy victory added another prestigious honor to an already impressive résumé.
She also earned major recognition at the American Music Awards, taking home awards for Best Afrobeats Artist and Social Song of the Year for “Chanel.”
Meanwhile, “Chanel” continues to receive award-season attention.
The record has secured nominations for Video of the Year and Viewers’ Choice Award at the upcoming BET Awards.
These accomplishments highlight just how quickly Tyla has evolved from emerging talent into one of the music industry’s biggest stars.
Her ability to succeed across multiple genres and international markets has made her one of the most versatile artists of her generation.
Making Her Mark on the Global Stage
Tyla’s impact extends well beyond streaming platforms and award shows.
This year, she played a major role in celebrations surrounding the FIFA World Cup.
She performed South Africa’s national anthem during the opening festivities in Mexico City and later joined Future to perform the official 2026 FIFA World Cup song, “Game Time,” during the Los Angeles opening ceremony.
Those performances further elevated her global profile and introduced her music to millions of viewers around the world.
For many artists, opportunities of that scale represent career-defining moments.
For Tyla, they have become another step in a journey that continues to gain momentum.
Festival Season Keeps Tyla Busy
Tyla is also preparing for a packed festival schedule.
She is set to perform at the Mawazine Festival in Morocco before heading to AfroNation Portugal, Beach Please! Festival in Romania, the Montreux Jazz Festival in Switzerland, and Hellwatt Festival in Italy.
These performances will give fans across multiple continents the opportunity to experience her music live.
Known for her energetic stage presence and captivating choreography, Tyla has developed a reputation as one of the most exciting performers in contemporary pop music.
Festival appearances often play a major role in shaping an artist’s year, and Tyla appears poised to make the most of every opportunity.
The Summer Belongs to Tyla
Few artists have become as closely associated with summer as Tyla.
Her music consistently blends infectious rhythms, memorable hooks, and emotionally resonant storytelling, making her songs ideal companions for warm-weather playlists.
“IS IT LOVE” continues that tradition while showcasing new artistic depth.
The single demonstrates her willingness to explore complex emotions without sacrificing the vibrant energy that has made her a global star.
As the countdown to A*Pop continues, Tyla’s momentum shows no signs of slowing down.
Between major award wins, global festival appearances, FIFA World Cup performances, and a highly anticipated album rollout, 2026 is shaping up to be another defining year in her career.
If “IS IT LOVE” is any indication of what’s to come, APop could further solidify Tyla’s position as one of the most influential and exciting artists in modern music. As summer unfolds, all eyes remain on the South African superstar as she prepares to deliver the next chapter of her remarkable rise.